IndyCar Tech: Headrest Testing

Client: Indy Racing League Agency: IMS Productions Description: IndyCar Tech is apart of the programming provided by IMS Productions for IndyCar.com. All specific web content for indycar.com is syndicated on various web video platforms that require specific encoding types.

Making Of 2010 IZOD IndyCar Series Ticket Spot
June 11, 2010

Working with the IZOD IndyCar Series, the IMSP graphics department concepted, designed, and created a 30-second television spot to promote ticket sales for IZOD IndyCar Series races around the world. Based on the concept, the spot consisted entirely of high-end 3D motion graphics, including the compositing of actual highly manipulated footage inside the virtual world. This project was an extreme challenge for us and we enjoyed every minute of it.

Clabber Girl

Indianapolis Motor Speedway

IndyCar Series